Effect of COVID-19 pandemic on perceptions and career goals of undergraduate tourism students in Ecuador

This paper explored the perceptions and career goals of undergraduate tourism students, before during pandemic COVID-19, in Universidad Estatal de Milagro, Ecuador. The study is based on a quantitative approach. sample made up 207 students 2018 (before COVID-19 pandemic) 161 2020 (during COVID-19). questionnaire included questions about professional that have short long term. Finally, exclusively related to were measured. results showed vast majority are highly motivated committed pursue industry. A high percentage participants expressed their desire do Tourism master degree undertake own businesses, despite uncertainty now generated by COVID-19. findings also reaffirmed importance guiding improvements higher education industry, with aim ensuring quality tourist services, skilled professionals, especially emerging destinations as